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Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara - NEW
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara - NEW
Black Mascara Brush with ILIA container. One Mini size mascara is pictured.
Comparison of an eye with and without LIMITLESS LASH MASCARA on a close-up of the eyelashes.
Black Mascara Brush with ILIA container. One Mini size mascara is pictured.
Black Mascara Brush with ILIA container. One Mini size mascara is pictured.
Limitless Lash Mascara - NEW
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara - NEW
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara - NEW
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara - NEW
Black Mascara Brush with ILIA container. One Mini size mascara is pictured.
Comparison of an eye with and without LIMITLESS LASH MASCARA on a close-up of the eyelashes.
Black Mascara Brush with ILIA container. One Mini size mascara is pictured.
Black Mascara Brush with ILIA container. One Mini size mascara is pictured.
Limitless Lash Mascara - NEW
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara
Limitless Lash Mascara - NEW
$68.00

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After Midnight. Before Dawn. Mascara is a moment, and this duo lets you decide daily what you’re in the mood for. Get bold, defined lashes with After Midnight, a classic soft black. Or opt for a soft, natural look with Before Dawn, a rich new shade of chocolate brown. With either shade, the award-winning formula lengthens, lifts, and separates lashes without clumping, plus resists flaking or smudging for up to 12 hours. And the unique dual-sided wand? We tested over 100 to find one that acts like a brush and lash comb in one. With every swipe, powerful lash care ingredients nourish and strengthen like a lash serum. Safe for sensitive eyes and contact lens wearers, Limitless Lash removes easily with warm water—no scrubbing or tugging needed. It’s the moment you’ve been waiting for.

Glide the shorter side of the wand through lashes to lift and define, then use the longer, comb-like side to lengthen and separate. At the end of the day, simply remove with warm water or your favorite cleanser.

4.6
Rated 4.6 out of 5 stars
Based on 8,397 reviews
8,397 reviews
  • Erika O.
    Verified Buyer
    Reviewing
    Limitless Lash Mascara
    I recommend this product
    Skin Type Normal
    Skin Tone Cool
    Undertone Neutral
    Eye Color Brown
    Age Range 35-44
    Reviewed by An ILIA customer
    Rated 5 out of 5 stars
    10/28/26
    Nice

    Washes off easily and doesn’t smudge. Two thumbs up.

  • Adrienne K.
    Verified Buyer
    Reviewing
    Limitless Lash Mascara
    I recommend this product
    Skin Type Oily
    Skin Tone Neutral
    Undertone Neutral
    Eye Color Blue
    Age Range 35-44
    Reviewed by An ILIA customer
    Rated 5 out of 5 stars
    10/27/26
    Love the brown!

    Love this brown color its gorg. It lengthens well

  • Julie
    Reviewing
    Limitless Lash Mascara
    I do not recommend this product
    Rated 1 out of 5 stars
    10/27/26
    1 Star

    Did not lengthen lashes at all barely coated them

  • Linda
    Reviewing
    Limitless Lash Mascara
    I recommend this product
    Rated 4 out of 5 stars
    10/27/26
    4 Stars

    It has a tricky brush, but I got used to it quickly. I like that it doesn’t irritate my eyes!

  • Rhonda H.
    Verified Buyer
    Reviewing
    Limitless Lash Mascara
    I recommend this product
    Skin Type Combination
    Skin Tone Neutral
    Undertone Neutral
    Eye Color Brown
    Age Range 65+
    Reviewed by An ILIA customer
    Rated 5 out of 5 stars
    10/27/26
    My favorite

    I have been using this for years and love it, even if I only sweep on one coat I love the way it lifts and separates my lashes with no clumps or smearing!